The Psych Central 
Affiliate Structure

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We pride ourselves in our ability to bring client and psychologist together.

Starting with only 1 psychologist, we’ve now grown to more than 15 psychologists in the last 12 months. However, we’ve realized that the demand for our structure and support surpassed our available office space and region, to all across South Africa.


Thus, we had to come up with a solution, which is to offer the normal structure and support, with the exception of the physical office space, that being substituted with your own office space.


However, we’ll guide you step by step in setting up your own office space, or how to improve your existing arrangement.

Before we dive into the specifics, we'd like to tell you a little bit more about us.



Psych Central was incorporated in 2019, with head psychologist Christel Roets. Psych Central is multi-faceted with two main functions, we offer mental health care services to the general public in the private sector, and we also offer a supportive platform for newly qualified or existing, mental health care practitioners.


Psych Central was incorporated due to a gap in the industry, being insufficient support for qualified psychologists, after completing their internship / community service. It can be a daunting and difficult task to start up a private practice with little to no support, and that’s the gap we aim to bridge.

We’ve set out to accomplish this task by designing a structure that is guaranteed to equip independent practitioners with the needed skills that will give them the confidence required to flourish in private practice.


Christel is a registered clinical psychologist in private practice. She holds an MA. in Clinical Psychology and has worked at Sterkfontein Psychiatric Hospital, community clinics as well as private practice for the past 5 years. She acts as head psychologist of Psych Central, and is responsible for supervisory support to independent psychology practitioners, as well as intermittent training in the area of business and psychology.


Within Psych Central, Christel is also responsible for the structural and operational functioning, including the selection of required skills offered by third party service providers, in order to effectively execute the duties of Psych Central that aligns with our overall vision and mission, and to the best interest of the public.


The structure is a unique initiative, in that it allows our practitioners to determine their own working schedules, practice from their preferred locations, and building personal relationships with their clients, all whilst we take care of the tedious admin, marketing, and business related issues. This minimizes the risk and efforts for you, the psychologist, and maximizes your time to practice your passion, and generating income.

  • We take care of admin, including collecting fees, making appointments, taking calls, paperwork, and a ton of other administrative duties. We make every effort to give your clients the best experience, not only with the psychologist, but from the time they land on our website.

  • We do marketing, spending hours, and thousands of Rands to drive clients your way. This means you benefit from our top-down marketing strategy that lowers cost yet increases exposure. Most of our psychologists start off with approximately 20 new clients per week in the first month of joining Psych Central.

  • You get paid in bulk at month end, even if your clients have not yet paid for their sessions, or there’s a delay in medical aid claims.

  • You are backed by a well-established brand, providing credibility, and making it easier to offer additional services such as workshops and online resources.

  • You get full access to our directors for business advice and coaching.

  • You get access to free supervision on a monthly or bimonthly basis, depending on the availability and need.

  • You get corporate branding, including a personalized email address, business cards, letterheads, and signatures. (Business cards will be couriered to you)

  • Your own professional business profile on our websites, so no need for an additional website or other running costs.

  • Our powerful online booking system, making it easier for your clients to book online and manage their appointments with less room for error.

  • Opportunity to generate passive income through our online portal. We are available to help you create courses, workshops and more, and we have the platform to host such events virtually, as well as marketing for any course of event.

  • You get access to monthly peer supervision sessions, allowing you to join in and present a case study if you wanted to, or merely to learn from others. We apply for CPD points, which you get for free. 

  • Become part of a warm community and network of psychologists and other professional through our social events such as hiking in your area, pizza nights, and amazing year end functions.

  • You’ll also benefit from a variety of additions such as merchandise. (Bottles, jackets, masks, etc.)

  • You make your own hours. You can allocate any number of hours and days to Psych Central, however, keep in mind to maintain consistence when allocating time slots.

  • And then lastly, the opportunity to grow within Psych Central. We value our input and are constantly working on new ways to create opportunities for them to grow.




Once you decide to join Psych Central, you’ll need to submit your CV at the bottom of this page. We’ll then invite you for an interview, either via Skype or in person, depending on where you are based.


You’ll have a choice of joining our practice physically at our offices in Gauteng, either Sandton or Menlyn, however if you already have an established space, or you aren’t situated near any of our offices, you can join Psych Central, but practice from your preferred location of established office.


Next, we’ll send you a detailed document to complete, outlining everything we need to know, such as your preferred clients, available hours, and area of interest & expertise.


Once you’ve returned this document, we’ll start building your online profile, and allocate all necessary tools such as business cards, email address, and other accounts on various online platforms needed to practice effectively.


Once this is done, we’ll start to build a marketing campaign specifically for you. For your first two clients, we’ll send you a WhatsApp message to remind you of your appointment, but thereafter, you’ll need to closely monitor your email address and online Google Calendar, as this is where you’ll be notified of any future bookings.




If you are part of our Affiliate Structure, in other words, practicing under the Psych Central brand establishment, but from a remote location and not at our offices in Gauteng, then we’ll guide you in setting up or upgrading your existing office space.


We’ll send you a guideline and checklist before hand so that you can ensure that your space meets the minimum requirements to join on this basis.


Typically, before joining on this basis, we’ll do a site visit to establish whether your location and office space is properly set up for the intended practice. (This may be done virtually via Skype) We will then provide you with a report to indicate where you may need to improve or not, before joining Psych Central.


The dynamic is slightly different. When you choose to practice from our physical offices (Rivonia or Menlyn), you get access to a lot more, such as a fully kitted office in a secure office park with 24h security access, including a waiting area for your clients, power backup for load shedding, air conditioning, Stationery, peer interaction, a receptionist, payment facilities and other amenities such as coffee, as well as cleaning services and other supplies such as tissues.




Throughout the month, we’ll expect you to keep a log of all the sessions you’ve had and send this log to us for reconciliation at the end of each month before making your payment.


In-House Psychologists:


In-House practitioners, making use of our offices in Rivonia or Menlyn.

For each client, we work on an incentive scale as follows:

1-5 sessions: R450/Session

6-10 sessions: R500/Session

11+ sessions: R550/Session

Affiliates with a Practice:

Affiliates practicing from their own locations.

For each client, we work on an incentive scale as follows:

1-5 sessions: R550/Session

6-10 sessions: R600/Session

11+ sessions: R650/Session

Affiliates (Online Onle):

Affiliates providing online therapy only.

For each client, we work on an incentive scale as follows:

1-5 sessions: R500/Session

6-10 sessions: R550/Session

11+ sessions: R600/Session

Note: that these are fixed rates and will be paid to you regardless of what we charge the client, either cash or medical aid, which may include an admin fee.

Further Note: When you choose to either practice from our offices, or from your own location, you will be paid the rate accordingly, even if you have certain sessions online.


Once Psych Central allocates a client to you, you may only provide a service to that client under the Psych Central brand establishment and not in your personal capacity. If you decide to approach such client in your own capacity, Psych Central will have the right to demand repayment to the value of money spent on marketing and admin in order to gain such client, (on average R3,000 / client) as well as the lost income due to ‘losing’ such client, (on average, the value of the remainder of 15 sessions / client)

You may still continue to see you own private clients, for whom you’ll not receive any assistance or administrative duties performed, unless you allow for them to become Psych Central clients at which point the same payment structure as above will apply.



  • Master’s degree in psychology

  • You need to be a qualified psychologist and registered for private practice with the HPCSA. (No need to be registered with the BHF.)

  • Have regular supervision with one of our dedicated senior psychologists.

  • Attend compulsory peer supervision sessions conducted once a month.

  • Comply with CPD guidelines as set by the HPCSA.


  • All of the above.

  • Fully kitted office space as per our guidelines.